Graphic Design Feasibility Study

Graphic Design Feasibility Study – Why study graphic design?

In a graphic design course, you’ll learn to solve problems visually. You’ll start by learning the fundamental elements of design: colour theory, typography, composition, and hierarchy. Then you’ll put those principles into practice with hands-on projects that range from designing logos and business cards to creating website mockups and digital illustrations.

Throughout your studies, you’ll also explore the history of graphic design and its evolution into modern-day applications. This will give you a deeper understanding of the cultural impact of design and how it influences society as a whole.

By studying graphic design, you’ll develop skills that are in high demand across various industries, such as advertising, marketing, publishing, and more. With these skills at your disposal, you can pursue careers like art director or graphic designer for a creative agency or work independently as a freelancer. Ultimately, studying graphic design opens up endless possibilities for creativity, innovation and career growth.

Fundamentals of design:

One of the most fundamental aspects of design is colour theory. In a graphic design course, students will learn about colour relationships and how they can evoke specific emotions and moods in an audience. They’ll also study the psychology behind colours, such as how warm colours like red and orange can create excitement while cool colours like blue and green can have a calming effect.

Another essential aspect of the design is composition. Students will learn about visual hierarchy, balance, contrast, alignment, and other principles that help guide the viewer’s eye through a piece of art or design. They’ll also study different layouts for print materials such as magazines or brochures.

Lastly, typography is another crucial element in graphic design courses. Students will learn about choosing appropriate fonts that match the tone and style of a project. They’ll also explore techniques for creating effective headlines, subheads, body copy, and other text elements to enhance readability and impact. In summary, studying these fundamental aspects will give aspiring designers a strong foundation to create powerful designs that capture their audiences’ attention effectively.

Elements and Principles of design

In a graphic design course, one of the fundamental topics that you will learn is the elements and principles of design. The elements are basic building blocks that create a visual message, while the principles are the guidelines that combine these elements to achieve a well-designed composition. Some of the essential elements include line, shape, colour, texture, space, and form. By understanding each element’s properties and characteristics, you can use them effectively in your designs.

On the other hand, principles such as contrast, balance, unity/harmony, and repetition/rhythm provide guidance on how to arrange these elements in an aesthetically pleasing way. Contrast creates emphasis by highlighting differences between two or more elements; balance achieves equilibrium within a design using symmetry or asymmetry; unity/harmony creates cohesiveness among different design components, while repetition/rhythm creates visual interest through repeating patterns.

Overall, learning about these fundamentals will help you create eye-catching designs that convey messages effectively and aesthetically.

Design software:

In a graphic design course, one of the most important aspects is learning how to use design software. Graphic designers use software like Adobe Photoshop, Illustrator, and InDesign to create everything from logos and brochures to websites and digital media. These programs are essential tools for creating visually appealing designs that capture the attention of audiences.

Photoshop is a popular program used for image editing and manipulation. It’s perfect for retouching photos or creating digital artwork from scratch. Illustrator, on the other hand, is ideal for creating vector graphics, such as logos or illustrations that need to be scaled up or down without losing quality. Lastly, InDesign is primarily used for layout design, such as magazines or books.

Overall, understanding how to use these design software programs effectively can be a game-changer in any graphic design career. By having an in-depth knowledge of each tool’s features and capabilities, designers can create stunning visuals that convey their clients’ messages effectively while also showcasing their creativity and skills.

Tools used in graphic design

As a graphic design student, you will learn how to use various tools and software that are essential to the profession. One of the most important tools is Adobe Creative Suite, which includes programs such as Photoshop, Illustrator, and InDesign. These programs allow designers to create digital graphics, logos, advertisements, and other visual elements for websites and print materials.

Other important tools used in graphic design include typography resources like FontBook or Google Fonts, where designers can choose from a wide range of fonts or even upload custom fonts for their projects. Additionally, stock photo websites like Shutterstock or Unsplash provide access to millions of high-quality images that can be used in designs.

Lastly, prototyping software like Sketch or Figma helps designers create interactive designs with components that are easy to edit and manipulate until they achieve an ideal final product. Learning how to effectively use these different tools during your studies will give you the foundation needed to develop your skills as a graphic designer once you enter the workforce.


Typography is one of the most essential areas of study for graphic design students. It is the art and technique of arranging type to make written language legible, readable, and appealing when displayed. In a graphic design course, students learn about typography as it applies to both print and digital media.

During typography classes, students are taught various techniques such as font selection, spacing, hierarchy, kerning and tracking. They also learn about different typefaces and their appropriate usage in different contexts. Typography goes beyond just selecting a font; it involves understanding how people read text on a page or screen.

Mastering typography skills can be crucial for any designer that wants to create effective designs that communicate effectively with an audience. By studying typography in-depth through lectures and practical exercises like mockups and mood boards, designers can develop an eye for detail, which will help them create more sophisticated layouts that are easy to read while conveying the desired message effectively.

Choosing fonts and typefaces

Choosing fonts and typefaces is a critical aspect of graphic design that every designer must master. In a graphic design course, students learn the difference between serif and sans-serif fonts, their appropriate use, and how to pair them effectively. A serif font has small lines at the end of its strokes, while sans-serif fonts lack these lines.

Furthermore, a graphic design course teaches students about typography hierarchy – the order in which text elements are displayed on a page based on their importance. This skill helps designers create visual appeal by organizing information in an aesthetically pleasing manner. They also learn about kerning (the space between letters), leading (the vertical space between lines), and tracking (the overall spacing between letters).

To sum up, choosing the right font can make or break your design; it can either attract or repel readers. Therefore, studying typography as part of any graphic design program is essential for aspiring designers to enhance their skills and produce high-quality designs that stand out from the crowd.

Colour theory:

Colour theory is a fundamental topic that graphic design students learn as part of their coursework. This subject explores how colours work together, how they influence emotions and behaviour, and how to harness this knowledge to create effective designs. Students learn about the colour wheel, which is a visual representation of the spectrum of colours that shows the relationships between primary, secondary, and tertiary colours.

In addition to learning about the colour wheel, students also study colour harmony and contrast. They learn about complementary colours, which are opposite each other on the colour wheel and create high-contrast combinations that can be visually striking. Analogous colours are another important concept in colour theory; these are colours that are adjacent to each other on the colour wheel and create harmonious combinations.

Overall, understanding colour theory is essential for any graphic designer as it helps them make informed decisions when choosing palettes for their designs. By studying this subject in depth during their coursework, designers gain a deep understanding of how to use different hues effectively in their projects.

Using colours effectively in design

One of the key components of graphic design is the use of colour. Designers must understand colour theory and how to effectively use it in their designs. They learn about the different types of colours, such as primary, secondary, and tertiary colours, as well as complementary and analogous colour schemes.

In order to create effective designs, designers must know how to use colour psychology. Certain colours can evoke specific emotions or moods in people. For example, red can symbolize passion or danger, while blue can represent calmness or trustworthiness. Understanding these associations can help designers make informed decisions when choosing colours for their projects.

Finally, designers also learn how to work with colour palettes. This involves selecting a set number of colours that will be used consistently throughout a project. By creating harmony between the chosen colours, designers can create cohesive and visually appealing designs that attract attention and convey meaning effectively.

Layout and composition:

Layout and composition are two essential elements in graphic design, which are studied extensively in a graphic design course. A layout is the arrangement of visual elements on a page, while composition refers to the way these elements come together to form a cohesive whole.

In a graphic design course, students learn how to balance different visual elements such as typography, images, and whitespace. They also learn about grid systems and how they can be used to create harmony and structure within a layout. A good layout should be both functional and aesthetically pleasing.

Composition is all about creating effective visual communication through the use of different design principles such as contrast, hierarchy, alignment, proximity, repetition, and colour theory. These principles help designers convey their message effectively by guiding the viewers’ eyes across the page in a logical sequence. Understanding how layouts and compositions work together in graphic design projects like logos or website designs will ensure that designers produce polished work that meets clients’ needs while also meeting professional standards.

Creating attractive designs that flow well

One of the core concepts taught in graphic design courses is the creation of attractive designs that flow well. This involves understanding how to use various design elements, such as colour, typography, and composition, to create a cohesive visual experience for the viewer. A well-designed piece should grab attention and guide the eye seamlessly across the page or screen.

When it comes to creating designs that flow well, one important consideration is balance. Designers must strike a balance between different elements in order to create harmony and avoid clutter. This can be achieved through careful placement of images and text, as well as by using negative space effectively.

Another key factor in creating attractive designs is choosing the right colour scheme. Colours can evoke strong emotions and associations in viewers, so it’s important to choose colours that support the goals of your design project. Additionally, typography plays an important role in creating a cohesive visual identity for your design project. By choosing fonts that complement each other and are legible in various sizes, designers can ensure their message comes across loud and clear.

Key takeaways from a graphic design course.

In a graphic design course, students learn various key skills that are essential for success in the field. These skills include mastering design software, typography and layout, colour theory and composition. The courses also focus on teaching students how to create visually appealing designs while simultaneously communicating a message effectively.

One of the key takeaways from such a course is understanding how to develop a strong brand identity through effective logo design and consistent use of colour schemes. Additionally, students learn about the importance of designing for different mediums, such as print or digital platforms. They also gain insight into navigating client relationships and presenting their ideas professionally.

Overall, taking a graphic design course can be highly beneficial for anyone interested in pursuing this creative field. It provides valuable knowledge and hands-on experience that can help individuals stand out in the industry and create impactful designs that resonate with audiences.

What Will You Study At Our Graphic Design College?

In our graphic design college, you will study a wide range of subjects that are relevant to the field of graphic design. From core design principles to advanced techniques, our curriculum is designed to equip you with the skills and knowledge needed to succeed as a graphic designer in today’s competitive industry.

One of the key areas of study in our graphic design course is visual communication. This involves learning how to effectively use images, typography, colour schemes and other design elements to convey ideas and messages. You’ll also learn about web development tools such as HTML/CSS/JavaScript and responsive frameworks like Bootstrap or Foundation.

Another important aspect of our coursework is hands-on experience with industry-standard software programs used by professionals in the field. Our students gain proficiency in Adobe Creative Suite, including Photoshop, Illustrator and InDesign, which are essential tools for any aspiring graphic designer. With this knowledge under your belt, you’ll be able to create stunning designs that stand out from the crowd and communicate effectively with your target audience, whether it’s through digital or print media.

UX UI Training (User Experience & User Interface)

One of the most important aspects of a graphic design course is understanding user experience (UX) and user interface (UI) design. UX/UI training is critical because it teaches students how to create designs that are both visually appealing and easy to use. By studying UX/UI, designers learn how to create interfaces that enhance user satisfaction by improving accessibility, usability, and efficiency.

In a graphic design course, students will typically start by learning the basics of UX/UI design. This includes understanding concepts such as wireframing and prototyping. As they progress through their studies, students will begin to delve deeper into the different components that make up a great user experience. This might include topics like typography, colour theory, and layout principles.

Overall, taking a UX/UI training course provides aspiring designers with an in-depth understanding of what users need from their products or services. It equips them with the skills needed to create innovative designs that meet those needs while also standing out in today’s competitive market.

Adobe Photoshop & Adobe Illustrator & Adobe Indesign

One of the essential software packages that graphic design students learn is Adobe Photoshop. This powerful photo editing tool has become a staple for designers to create stunning images and graphics. Students learn how to use various features such as layers, filters, and effects to manipulate images and create unique designs. Additionally, they also learn how to optimize these images for web or print use.

Another software that is widely used in graphic design courses is Adobe Illustrator. This vector-based program is popular among designers who need precise control over their graphics’ shapes and lines. Students learn techniques such as tracing, creating custom logos, working with typography, and other vector-based graphics.

Lastly, Adobe InDesign is another program that graphic design students must master. InDesign allows designers to put together multi-page documents such as brochures, magazines, books or newspapers by combining text and visuals effectively. Students study the basics of layout design principles while learning how to work with grids, typography stylesheets and more advanced features like interactive PDFs, which have become increasingly popular in online publications today.

Build Websites: Figma, WordPress, Elementor.

One of the most important skills taught in a graphic design course is how to build websites. Three popular tools used for website creation are Figma, WordPress, and Elementor. Figma is an online tool that allows designers to create wireframes and prototypes of their website designs. It also has collaboration features that make it easy for teams to work together on a project.

WordPress is a content management system (CMS) that powers millions of websites worldwide. It’s easy to use and offers a range of customizable themes and plugins that can help designers create unique sites without much coding knowledge. Elementor is another popular drag-and-drop page builder plugin for WordPress that enables users to create beautiful websites quickly.

In conclusion, mastering website-building tools like Figma, WordPress, and Elementor can be incredibly beneficial for those pursuing a career in graphic design. These tools not only make web design easier but also provide more opportunities for creativity and collaboration between team members.

High Demand

A graphic design course is a highly sought-after program in today’s digital age. With more and more businesses recognizing the importance of visual communication, there has been an increase in demand for skilled graphic designers who can create visually appealing content that resonates with their target audience. As such, a graphic design course typically covers a wide range of topics to equip students with the necessary skills to succeed in this competitive field.

Students pursuing a graphic design course will learn about the fundamentals of design, including colour theory, typography, composition, and layout. They will also gain proficiency in using various software programs such as Adobe Photoshop, Illustrator and InDesign to create stunning visuals for print or digital media. Additionally, they will explore different areas of specialization within the field, like web design, branding or advertising.

In conclusion, the high demand for graphic designers has led to an expansion of courses available on the subject matter around the world. By studying graphic design courses, students can expect to develop both technical and creative skills that enable them to produce beautiful designs while also meeting business objectives. The curriculum usually encompasses everything from traditional art principles to emerging trends, so graduates are prepared for whatever challenges come their way once they enter the job market after graduation from school.

Motion Graphics & After Effects

In a graphic design course, one of the essential skills taught is motion graphics. Motion graphics is an exciting aspect of graphic design that involves creating animated or moving visual content using various software programs. Adobe After Effects is one of the most popular software programs used in creating motion graphics.

After Effects provides designers with tools that enable them to create visually stunning animations and effects for videos, movies, and other multimedia projects. Students learn how to use these tools and apply them creatively to achieve their desired results. They also learn how to use keyframes, layers, masks, and other features in After Effects.

In conclusion, studying motion graphics and learning how to use After Effects are crucial aspects of a graphic design course. The skills gained during this training open up opportunities for careers in film production houses, advertising agencies, and video game studios, as well as freelance work. By mastering motion graphics techniques using the After Effects software program, designers can express their creativity better while delivering high-quality work that meets client needs.

Digital Painting

In a graphic design course, digital painting is one of the core skills that students learn. Digital painting refers to creating artwork using digital tools such as a stylus and tablet or computer software like Adobe Photoshop or Procreate. This technique allows artists to create paintings that mimic traditional media like oil, watercolour, or acrylic without the messiness and time constraints of working with physical materials.

Students start by learning basic drawing skills such as sketching, composition, and colour theory before moving on to more advanced techniques like layering and blending. They also study different brush types and textures to create realistic-looking paintings. Digital painting is widely used in various industries today, including advertising, film production, video game development, and book illustration.

Overall, mastering digital painting is an essential skill for any aspiring graphic designer. It enables designers to create visually appealing designs that stand out from the competition while allowing them to be more efficient in their work process.

Why Is A Graphic Designer Portfolio Important?

In a graphic design course, students learn the art of combining visual elements to convey a message. They learn how to use colour theory, typography, and layout principles to create designs that communicate effectively. However, creating compelling designs is only half the battle for aspiring graphic designers. They must also be able to showcase their skills and creativity through an impressive portfolio.

A graphic designer’s portfolio is important for several reasons. First and foremost, it allows potential employers or clients to see their work in action. A well-crafted portfolio showcases a designer’s style and abilities while also providing evidence of their experience in various projects.

Additionally, having an online portfolio that can be easily accessed by anyone at any time can help increase exposure and bring in new business opportunities. In today’s digital age, having a strong online presence is essential for building brand awareness and credibility as a professional graphic designer. Ultimately, investing time in creating an impressive portfolio can pay off significantly in terms of career growth and success within the industry.


In a graphic design course, one of the key topics you will learn about is branding. This involves creating a unique identity for a company or product that sets it apart from competitors and helps to build recognition with customers. You will learn how to develop brand concepts, design logos and visual elements, and create brand guidelines that ensure consistency across all marketing materials.

Branding is crucial for businesses of any size as it helps to establish trust with potential customers and creates an emotional connection that can lead to long-term loyalty. In addition to creating visual elements such as logos, typography, and colour schemes, you will also learn about the importance of messaging in branding. This includes developing taglines, mission statements, and other copy that conveys the values and personality of the brand.

Throughout your graphic design course, you will have ample opportunities to apply what you’ve learned about branding through various projects, such as designing mock-up packaging or creating social media graphics for a fictional company. By mastering the principles of branding in your graphic design studies, you’ll be equipped with valuable skills that can help businesses succeed in today’s competitive market.

Study Visual Communication

One of the essential aspects of graphic design is visual communication. Studying visual communication entails learning how to effectively convey messages through the use of images, typography, and other visual elements. In a graphic design course, students learn how to interpret and analyze visual information while also creating their designs.

Students pursuing a certificate in graphic design will typically start with foundational courses in art history and studio art before moving on to more specialized classes such as digital imaging, typography, and layout design. These courses help students develop the skills necessary for designing visually compelling content that communicates effectively.

Moreover, studying visual communication also involves understanding principles such as colour theory, composition, and hierarchy. By mastering these aspects of design, students can create designs that are both aesthetically pleasing and capable of communicating complex ideas clearly. Ultimately, studying visual communication is critical for anyone looking to pursue a career in graphic design or related fields.

Design Apps And Websites

In a graphic design course, you will learn how to create designs that are visually appealing and effective in communicating a message. One important aspect of this is learning how to use design apps and websites. These tools allow designers to bring their ideas to life and create stunning visuals that can be used across various media platforms.

Design apps like Adobe Photoshop, Illustrator, and InDesign are staples in the graphic design industry. They offer a range of features for creating different types of designs, such as logos, posters, brochures, websites, and more. By using these tools effectively, designers can experiment with different colours, shapes, typography styles, images and other elements to create unique visual compositions.

In addition to design apps, web development tools such as HTML/CSS editors like Dreamweaver or CMS (content management system) platforms like WordPress are also essential for creating functional websites with visually appealing designs. Web designers need to have an understanding of coding languages along with knowledge of user interface (UI) and user experience (UX) principles in order to create engaging websites that meet the needs of their clients or users.

Website Design

In a graphic design course, students learn the fundamental principles of visual communication. They study typography, layout, colour theory, and composition to create effective designs that communicate a message. Students also learn how to use design software such as Adobe Photoshop and Illustrator to create digital art.

Additionally, website design is an important component of graphic design courses. Students learn how to create user-friendly interfaces for websites that are visually appealing and easy to navigate. They study web development languages such as HTML, CSS, and JavaScript to build responsive websites that can adapt to different screen sizes.

Overall, graphic design courses provide students with the skills they need to become successful designers who can create compelling visuals across various mediums, including print materials and digital media like websites or social media platforms. With these skills in hand, graduates will be well on their way towards a fulfilling career in the creative industry.

Design Apps

When it comes to studying graphic design, students will be introduced to a variety of design apps that are essential for their field. One of the most popular design apps that students learn is Adobe Photoshop. This app is used for image editing and manipulation, making it a crucial tool in various industries such as advertising and web design.

Another important app that graphic design students learn is Adobe Illustrator. It is used mainly for vector graphics creation and can be used in creating logos, icons, typography designs, and even complex illustrations. With its powerful tools like the Pen Tool and Shape Builder Tool, students can create stunning designs with ease.

Apart from these two software programs, there are other design apps that students will encounter, such as Sketch, Inkscape, CorelDRAW Graphics Suite, and Canva Pro, among others. These are all useful applications that have different features suitable for specific tasks or projects in graphic design. Students who get to master these apps during their coursework gain an added advantage when entering the job market since they come equipped with valuable skills needed by employers today.

Graphic Design And Branding

In a graphic design course, students are taught the fundamentals of design principles such as colour theory, typography, composition, and layout. These principles are essential for creating effective branding designs that stand out in a crowded market. Students also learn how to use industry-standard software such as Adobe Photoshop and Illustrator to produce digital designs.

Aside from technical skills, students are also taught how to conduct research on target audiences and create brand identities that communicate the right message effectively. This includes designing logos, business cards, packaging designs, and promotional materials that reflect the values of the brand while appealing to its audience.

Overall, studying graphic design is not just about learning software or creating aesthetically pleasing designs. It requires a deep understanding of human behaviour and psychology coupled with an eye for detail to create effective branding strategies that help businesses succeed in their respective markets.

Visual Communication And Branding

In a graphic design course, the topic of visual communication and branding is crucial. Students learn how to effectively communicate ideas through various mediums such as logos, packaging, advertisements and websites. They explore the psychology behind colour and typography and how to use these elements to create a brand identity that resonates with their target audience.

The ultimate goal of branding is to create an emotional connection between the consumer and the brand. Through visual communication, students develop skills in creating visually appealing designs while keeping in mind the brand’s message and values. They also learn about market research techniques that help them identify their target audience’s likes, dislikes and preferences.

As consumers are bombarded with thousands of advertisements every day, it’s essential for brands to stand out from the crowd. A strong brand identity created through effective visual communication can not only increase brand recognition but also attract new customers while retaining existing ones. As such, mastering this topic is vital for those pursuing a career in graphic design or marketing-related fields.


In conclusion, a graphic design course is an excellent way for aspiring designers to learn the skills they need to create dynamic and visually appealing designs. The curriculum typically includes courses in typography, layout design, colour theory, illustration techniques, and digital arts. Additionally, students may be required to complete projects that test their ability to work under tight deadlines and collaborate with others.

By the end of a graphic design program, students should have developed a portfolio of work that showcases their abilities and demonstrates their understanding of various design principles. They should also be proficient in using industry-standard software such as Photoshop, Illustrator, and InDesign. Graduates can seek employment opportunities in various industries, such as advertising agencies, publishing houses, or even start their own design businesses.

Overall, pursuing a certificate course in graphic design can provide individuals with the foundation they need to succeed in this exciting field. The right combination of technical skill and creative vision, along with consistent practice and dedication toward learning new techniques & trends, will help them become successful graphic designers who are able to create amazing pieces of art that fulfil clients’ needs while satisfying their own creativity cravings!