What Products Does A Graphic Designer Produce?

What Products Does A Graphic Designer Produce?

Look around you; you see the sign hanging over the window of the shop? The sign across the street for the upcoming performance at your local theatre? Stuff that you deal with every day has all been created by a graphic designer. Both of these components convey an idea or concept—the intent of the graphic design. It is the role of a graphic designer to incorporate imagination and technique to successfully interact with the world around them (that is why strong communication skills are almost as much part of the designer’s arsenal as originality is).

Most people may make a beautiful photo, but not many people have the skill set to think about the purpose of a concept before they even put a pen on paper (or stylus to screen). At Blue Sky Graphics, we teach our students how to listen to the needs of the customer and how to study and build ideas to find a balance between functionality and aesthetics.

Branding and Visual Identity

Everyone has a specific tale to tell—from people to small companies to big corporations. Once these tales have been crafted, it is time to give them a voice. This is where the graphic artist steps in. They collaborate with the customer to create a visual portrayal of their brand (their brand identity) in order to inject life into their plot, to add forms, colours and photographs into the narrative. They intend to leave an enduring impression of the company in the minds of the viewer by diligent use of imagery.

Branding and Visual Identity
Branding and Visual Identity

A number of assets are created by designers, who specialise in this area, including: logos, business cards, colour palettes and typography. Branding departments are concerned with transmitting intrinsic values to the viewer through visual contact. Visual identity graphic designers must have a working knowledge of all forms of graphic design in order to develop a concept that translates through various platforms while retaining image continuity across all networks. There are designers who also end up seeking jobs in marketing and advertisement later in life.

Editorial/Publish

One of the most popular forms of graphic design is editorial design, which deals with media such as books and magazines. Publication artists create layouts, covers and graphics for editorials that reflect the author’s concept and message for their work. With the rise of web publishing, editorial designers are now not limited to focusing on print media. Digital publications, magazines and eBooks all need people to design layouts, covers, editorials and graphics.

Visual identity graphic designers must have a working knowledge of all forms of graphic design in order to develop a concept that translates through various platforms
Visual identity graphic designers must have a working knowledge of all forms of graphic design in order to develop a concept that translates through various platforms

Publication writers can be freelancers, in-house producers or part of an artistic agency. No matter where they are working, they collaborate with editors and publishers to produce a stunning, successful end product. They would also grasp printing, digital publication and colour control.

One of the most popular forms of graphic design is editorial design, which deals with media such as books and magazines.
One of the most popular forms of graphic design is editorial design, which deals with media such as books and magazines.

Set up Props

Costume designers are also the revered stars of film and TV, while set-prop designers remain the undisguised heroes of the industry. These designers are responsible for all the graphic design elements that are required to create the mood of the package. Healthy prop prototypes need to be visible, but just subconsciously. It takes a lot of time on the part of the artist to develop these elements, only to blend them into the scene.

Publication artists create layouts, covers and graphics for editorials that reflect the author's concept and message for their work.
Publication artists create layouts, covers and graphics for editorials that reflect the author’s concept and message for their work.

The lettering on the old-fashioned barbershop window is part of the prop design, just like the sticker on a bottle of magic potion is sitting in the background of the scene. They have all been planned by graphic designers. Graphic designers are unseen hands who construct the artefacts required to make the world the characters encounter look possible. They reinvent real objects, including presidential seals, and produce new ones.

Mockups

Mockups are the no.1 technique to make prototypes look like they do in real life. The mockups that sell the most are those built with “smart object” layers. These specifics make the mockup easy to use and look better with every concept put on it.

Products/Package

Mockups for shampoo bottles, soap boxes and gift bags are very common. Build a mockup with at least three different views so that the concept can be viewed from a number of viewpoints.

Billboards
Coffee shops and restaurants love to see what their logo looks like on a sign. A billboard mockup lets marketers show their customers what their gigantic commercial feels like in real life.

Plan and branding of properties

Designers love to display their logo designs on business cards and other promotional assets. What are the favourites for design portfolios. Designers use them to remind their customers what their logos are like. The trick is to make something special and genuine.

Plan and branding of properties
Plan and branding of properties

Scene Creators

The maker of the scene is the favourite in the mockup universe. This is a selection of objects that can be shared and put anywhere in space to create a new space to represent almost everything. Wall banners, computer screen pages, or social media graphics.

Apparel

People who design illustrations for t-shirts and other clothing pieces still require mock-ups. Apparel mockups may be as popular as t-shirts or socks and beanies.

Backgrounds

Designed backgrounds are in high demand on a number of graphic design sites. They are used for a variety of purposes. To make good sales of backgrounds, make sure they are of high quality and can be tiled to make them more versatile.

Designed backgrounds are in high demand on a number of graphic design sites.
Designed backgrounds are in high demand on a number of graphic design sites.

Wallpapers

Wallpaper backgrounds are used as laptop screensavers, but also as a backdrop for social media messages or even print posters. They can also be sold as wallpapers for smart phones.

Backgrounds for Presentation
Backgrounds for presentations may be given in groups or collections, professional history, artistic backgrounds, etc.

Vectors

Vector projects are still on call from both designers and non-designers alike. The best vector designs are those that can be used in several different ways. The magic of vectors is that they can be used big or small and still look fantastic.

Vector characters are enjoyable and used for a variety of purposes – from seminars and graphics on social media. Try to create a character with various moods or poses or set up a family of characters.

Vector projects are still on call from both designers and non-designers alike.
Vector projects are still on call from both designers and non-designers alike.

Illustrations

Decorative vectors include anything from torn paper designs to coffee-inspired doodles. In this vacuum, the possibilities are infinite.

Badges and Banners

Badges may be used for publicity graphics or for social verification in blogs and posters. Banners should be designed in a manner that can be applied to some form of graphic or design. They are also great in groups or sets with small variations with various forms of projects.