The importance of graphic design in business

Graphic design is a thriving industry found in multiple sectors, businesses and organisations across the world from corporate marketing teams to publishing houses and school fairs as well as everything in between. Graphic design is about lots of things but primarily it is about communication.The online sphere is growing at a faster rate than ever before and this communication has expanded to suit business needs. These business needs in more recent times include the commercial necessity to reach audiences at home in lockdown and quarantine, but also more generally online and in print.

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