Graphic Design Courses Portslade by Sea

Graphic Design Courses Portslade by Sea

Graphic design plays a crucial role in the development of a company and, at the same time, the show of your talents. Although branding and design are an inseparable experience, it is important to understand the fundamentals of graphic design before embarking on some new projects. When engaging with clients, you have just one opportunity to make a positive first impression, so why not infuse your experience in knowing and implementing design elements to a range of projects — social network photos, web and mobile UIs, animations, banners, ads, etc. Of course, as an artist, do not complain about moving behind the lines and having fun whilst you are doing it! In fact, you often have to paint beyond lines to move away from a poor or boring design structure, but first, beginners need to know what those specified lines are. So, let us understand the ten basic design principles that enable you to create beautiful graphics. You will read more about this through our graphic design course.

Balance as follows:

Balance adds harmony and order to the design as a whole. To properly understand it, presume that there is weight behind each design element. Shapes, text boxes and images are the elements that make up the product, so it is important to know the visual weight of these objects. Today, it does not mean that all the elements have to be equally distributed or that they have to be of a comparable size — the composition is either symmetrical or asymmetrical. The symmetrical balance is where the weight of the elements is evenly spread to either side of the design, whereas the asymmetrical balance utilises length, contrast and colour to generate movement in the design.


Proximity tends to establish a bond between identical or interconnected components. These components can not be grouped; instead, they should be visually connected by size , colour, size, etc.


Alignment plays a vital role in offering a consistent visual connexion to the design elements. It gives a formal look to photographs, patterns, and blocks of text by replacing the components in a dishevelled way.

Digital Hierarchy

Simply stated, a hierarchy is generated when an extra visual weight is allocated to the most important function or message in the design. It can be achieved in a number of ways — through utilising larger or bolder fonts to emphasise the title; through keeping the key message higher than the other design elements; or by relying on bigger, more detailed and colourful images than the smaller or smaller versions.

Digital Hierarchy
Digital Hierarchy

Repeating it

Repeat is a crucial design element, particularly when it comes to branding. It creates a rhythm and improves the overall appearance by combining common elements such as logo and palette of colour, allowing the brand or theme readily recognisable to the viewer.


Contrast exists when there is a discrepancy between the two opposing aspects of the product. The most common types of differentiation are dark vs. light, modern vs. conventional, broad vs. tiny, etc. Contrast focuses the viewer’s attention to important objects, ensuring that each hand is legible.


Colour is a basic decoration that defines the overall mood of the decoration. The colours you choose represent your brand and its consistency, so be careful about the palette you choose. As a graphic designer, it is also helpful to provide a good grasp of colour theory , for example, gold and neutral tones give rise to an overall sense of beauty, bright colours signal enjoyment, and blue creates a feeling of calmness. colour palettes can be used as a contrast or as a supplement to the components.

Poor Field

We spoke about the sense of colours, photographs, and shapes, but what about the space left blank? It is called ‘negative space,’ which means, in simple words, the area under or around the elements. If utilised creatively, negative space can help to create a structure and display the vital components of your concept.


Typography is one of the fundamental pillars of fashion which, whether stylistic or even personalised, speaks strongly about an organisation or an artwork. Sometimes, ‘shape’ is everything you need to show off your concept.

Type of service

If you are an adept graphic designer who understands the basics of architecture, it is time to violate some of those rules. And that is why I do not wish to use pixel images or an illegible font type. Remember, no matter how much you want to communicate, you will not be weakened.