Graphic design and web design courses Greenock

Graphic design and web design courses Greenock

Graphic design is used to solve challenges and express ideas by typography, animation, colour and shape. There is no way to summarize the broad field of graphic design under one concept, so there is a number of graphic design types, each with its own specialty and field.
Although often similar, each graphic design requires a specific set of skills and techniques. Some designers specialise in one type; others work on a range of connected styles. Nevertheless, as the market continues to evolve, designers must be adaptable and lifelong learners to change or incorporate specialisations in their careers.
Whether you are an inspiring designer or looking for business design services, understanding eight types of graphic design will help you find the right job skills.

1. Digital interface concept

A brand is a partnership between a product and its market. Brand identity is how a person communicates his style, vocabulary, sense, emotions, feelings , and experiences. Visual identity graphic design is exactly this: visual elements of a brand identity that serve as a face of a company to express certain intangible qualities through pictures, shapes and colours.

Designers specialised in visual identity graphic develop partner with company owners to build tools including icons, typography, colour palettes and illustration collections reflecting a brand’s personality. Besides traditional business cards and organisational stationary cards, designers also create a series of visual identity guidelines (style guides) outlining common practises and presenting examples of visual branding spread through various platforms. Such standards also maintain product integrity in potential implementation.

Visual identity design is a common design. In order to build design features that suit all digital platforms, digital identity graphic designers will have a basic awareness of all types of graphic design. They will need excellent teamwork, observational, innovative skills and passion for research.

Marketing & Design Ads
Marketing & Design Ads

2. Marketing & Design Ads

If people think of graphic design, they think of marketing and advertising styles.
Companies rely on effective marketing efforts to access the decision-making process of their target audience. Great marketing includes people on the basis of desires , needs, knowledge and product , service or brand satisfaction. Since visual content is always more appealing, graphic design helps organisations to advertise and communicate more effectively.


Communications consultants work with shareholders, managers, supervisors or communications experts to build marketing campaign strategies. They may function on their own or as part of an in-house or creative team. Designers may specialise in particular media forms (e.g. vehicle wraps or magazine ads) or produce a wide range of broadcast, broadcasting and other collateral. While predominantly print-based, this design style has evolved to include more digital properties , especially for online marketing and digital advertisement.

Marketing planners require excellent communication, problem solving and pacing skills. Besides being skilled in a variety of graphic design, illustration and display techniques, the print and online production environments must also be well developed. Entry-level jobs are a perfect opportunity for aspiring designers to understand procedure and develop useful knowledge and experience.

3. Computer device images

UI is the way that a customer communicates with a computer or programme. UI architecture is the practise of developing software for quick access and user-friendly interface. After completing our online graphic design course, you can benefit from our online graphic design course in Greenock.

The UI incorporates all the items that a user communicates with — screen, keyboard , and mouse — but the UI architecture emphasises on the user’s visual interface and on-screen icons, such as keys, menus, micro-interactions, and more. The creator of the UI is responsible for balancing aesthetic appeal with technical efficiency.

UI programmers specialise in desktop software, smartphone applications, online applications and sports. They are collaborating closely with designers (determining how the device works) and UI developers (who compose code to make the app work).

UI designers must be team members with strong graphic design experience and outstanding knowledge of simple UI / UX, digital technology, and site building. In addition to graphics programmes, language awareness programming such as WordPress, Elementor and Adobe XD learning is required. All of which you can pursue as part of our web design course, right after completing online graphic design course.

4. Images for publishing

Publications are long-form items that connect with the public via public dissemination. Traditionally, they are a printing device. Publication output is a popular type of product — think novels, magazines, and catalogues. However, digital publishing has recently increased considerably.

Publication graphic designers work with publishers and retailers to create specific typography and associated artwork styles, including photographs, animations and illustrations. Publication designers can work as freelancers, as creative team members, or as in-house publishers.

Publication planners require excellent teamwork, construction and organisational skills. In addition to their graphic design abilities, they need to consider colour handling, printing and digital writing.